Grad school ยท Business, management and marketing
Marketing graduate programs: earnings and debt by school
136 colleges award master's degrees in marketing. Graduates of the typical program earned $67,736 a year after finishing, and those who borrowed left with a median of $34,222 in federal loans taken at the school.
Master's programs136
Graduates in 2023-242,881
Typical median debt$34,222
Typical earnings 1 yr after$67,736
Typical earnings 4 yrs after$80,194
Earnings to debt2x
Official field: Marketing. Admission figures such as LSAT, MCAT or GRE scores are not part of this federal data, so check each school.
| Degree level | Programs | Typical earnings 1 yr after | Typical median debt |
|---|---|---|---|
| Master's | 136 | $67,736 | $34,222 |
| Doctoral | 10 | n/a | n/a |
| Professional doctorate | 1 | n/a | n/a |
Is it worth it? Debt vs first-year pay
Each dot is one master's program. Dots above the dashed line have graduates earning more in their first year than the program's median debt.
Master's programs in marketing
Highest first-year earnings
| College | Graduates (2023-24) | Earnings 1 yr after | Earnings 4 yrs after | Median debt |
|---|---|---|---|---|
| University of PennsylvaniaPhiladelphia, PA | 60 | $169,017 | $255,357 | $90,708 |
| University of Wisconsin-MadisonMadison, WI | 17 | $126,487 | $166,668 | n/a |
| Vanderbilt UniversityNashville, TN | 11 | $84,154 | $140,404 | n/a |
| Xavier UniversityCincinnati, OH | 2 | n/a | $120,626 | n/a |
| Hofstra UniversityHempstead, NY | 13 | n/a | $111,964 | n/a |
| Texas A&M University-College StationCollege Station, TX | 29 | $69,257 | $110,154 | n/a |
| Saint Joseph's University - PhiladelphiaPhiladelphia, PA | 15 | $99,549 | $109,948 | $41,000 |
| DePaul UniversityChicago, IL | 23 | $67,444 | $105,355 | $38,049 |
| Boston UniversityBoston, MA | 195 | $85,259 | $103,316 | n/a |
| Michigan State UniversityEast Lansing, MI | 1 | $82,942 | $100,453 | $33,000 |
| University of DenverDenver, CO | 20 | $54,110 | $94,307 | n/a |
| Emerson CollegeBoston, MA | 54 | $73,467 | $93,412 | $41,000 |
| East Texas A&M UniversityCommerce, TX | 16 | $61,054 | $91,404 | n/a |
| Walsh CollegeTroy, MI | 10 | $67,381 | $86,082 | n/a |
| Suffolk UniversityBoston, MA | 13 | n/a | $85,595 | n/a |
| La Salle UniversityPhiladelphia, PA | 12 | n/a | $82,256 | n/a |
| Georgia State UniversityAtlanta, GA | 24 | $74,773 | $80,194 | n/a |
| Bellevue UniversityBellevue, NE | 18 | $74,710 | $76,788 | $40,498 |
| The University of AlabamaTuscaloosa, AL | 66 | $68,028 | $76,736 | $34,222 |
| Southern New Hampshire UniversityManchester, NH | 202 | $64,993 | $76,638 | $32,800 |
| Florida International UniversityMiami, FL | 115 | $72,619 | $76,368 | $36,790 |
| Franklin UniversityColumbus, OH | 7 | $60,872 | $76,257 | n/a |
| Hult International Business SchoolCambridge, MA | 85 | $70,842 | $74,163 | n/a |
| University of Cincinnati-Main CampusCincinnati, OH | 37 | $64,060 | $74,046 | $22,750 |
| Stony Brook UniversityStony Brook, NY | 24 | $61,712 | $73,000 | n/a |
| Walden UniversityMinneapolis, MN | 2 | n/a | $68,462 | n/a |
| Molloy UniversityRockville Centre, NY | 13 | $54,256 | $66,163 | n/a |
| University of Phoenix-ArizonaPhoenix, AZ | 0 | $58,036 | $65,799 | n/a |
| LIM CollegeNew York, NY | 61 | $61,632 | $65,451 | $44,200 |
| Liberty UniversityLynchburg, VA | 47 | $58,927 | $63,586 | $34,166 |
| Full Sail UniversityWinter Park, FL | 61 | $51,445 | $59,772 | $41,000 |
| Western Carolina UniversityCullowhee, NC | 12 | $100,745 | $58,995 | n/a |
| Universidad Ana G. Mendez-Cupey CampusSan Juan, PR | 7 | n/a | $33,039 | n/a |
| Santa Clara UniversitySanta Clara, CA | 28 | $92,109 | n/a | $41,089 |
| Pennsylvania State University-World CampusUniversity Park, PA | 22 | $91,554 | n/a | $33,000 |
| University of Southern CaliforniaLos Angeles, CA | 15 | $81,786 | n/a | n/a |
| California Lutheran UniversityThousand Oaks, CA | 9 | $81,263 | n/a | n/a |
| Seton Hall UniversitySouth Orange, NJ | 16 | $73,206 | n/a | n/a |
| University of HoustonHouston, TX | 44 | $72,751 | n/a | $30,750 |
| Tiffin UniversityTiffin, OH | 12 | $72,090 | n/a | n/a |
| University of Illinois Urbana-ChampaignChampaign, IL | 23 | $71,898 | n/a | $39,715 |
| University of South FloridaTampa, FL | 53 | $69,690 | n/a | $22,160 |
| Lasell UniversityNewton, MA | 6 | $66,471 | n/a | n/a |
| University of ToledoToledo, OH | 39 | $66,291 | n/a | n/a |
| American UniversityWashington, DC | 18 | $65,449 | n/a | n/a |
| Nova Southeastern UniversityFort Lauderdale, FL | 12 | $65,144 | n/a | $67,633 |
| University of Colorado Denver/Anschutz Medical CampusDenver, CO | 53 | $64,489 | n/a | $26,242 |
| Northern Illinois UniversityDekalb, IL | 33 | $62,222 | n/a | $41,000 |
| Texas State UniversitySan Marcos, TX | 11 | $61,143 | n/a | n/a |
| University of Illinois ChicagoChicago, IL | 24 | $56,968 | n/a | n/a |
| West Texas A & M UniversityCanyon, TX | 8 | $54,056 | n/a | n/a |
| Universidad del Sagrado CorazonSanturce, PR | 112 | $34,543 | n/a | $11,334 |
| Adrian CollegeAdrian, MI | 2 | n/a | n/a | n/a |
| Aurora UniversityAurora, IL | 13 | n/a | n/a | n/a |
| Baldwin Wallace UniversityBerea, OH | 14 | n/a | n/a | n/a |
| Bowling Green State University-Main CampusBowling Green, OH | 1 | n/a | n/a | n/a |
| Brenau UniversityGainesville, GA | 0 | n/a | n/a | n/a |
| CUNY Bernard M Baruch CollegeNew York, NY | 87 | n/a | n/a | $20,500 |
| California Intercontinental UniversitySioux Falls, SD | 3 | n/a | n/a | n/a |
| Clemson UniversityClemson, SC | 29 | n/a | n/a | $28,290 |
| Cleveland State UniversityCleveland, OH | 0 | n/a | n/a | n/a |
| Colorado State University GlobalDenver, CO | 1 | n/a | n/a | n/a |
| Concordia University-WisconsinMequon, WI | 5 | n/a | n/a | n/a |
| D'Youville UniversityBuffalo, NY | 1 | n/a | n/a | n/a |
| Dallas Baptist UniversityDallas, TX | 7 | n/a | n/a | n/a |
| Davenport UniversityGrand Rapids, MI | 3 | n/a | n/a | n/a |
| Drexel UniversityPhiladelphia, PA | 10 | n/a | n/a | n/a |
| East Tennessee State UniversityJohnson City, TN | 13 | n/a | n/a | n/a |
| Eastern Michigan UniversityYpsilanti, MI | 4 | n/a | n/a | n/a |
| Excelsior UniversityAlbany, NY | 1 | n/a | n/a | n/a |
| Fairleigh Dickinson University-Metropolitan CampusTeaneck, NJ | 13 | n/a | n/a | n/a |
| Fitchburg State UniversityFitchburg, MA | 0 | n/a | n/a | n/a |
| Freed-Hardeman UniversityHenderson, TN | 16 | n/a | n/a | n/a |
| George Washington UniversityWashington, DC | 10 | n/a | n/a | n/a |
| Golden Gate UniversitySan Francisco, CA | 1 | n/a | n/a | n/a |
| Goldey-Beacom CollegeWilmington, DE | 10 | n/a | n/a | n/a |
| Inter American University of Puerto Rico-AguadillaAguadilla, PR | 1 | n/a | n/a | n/a |
| Inter American University of Puerto Rico-GuayamaGuayama, PR | 9 | n/a | n/a | n/a |
| Inter American University of Puerto Rico-MetroSan Juan, PR | 1 | n/a | n/a | n/a |
| Inter American University of Puerto Rico-PonceMercedita, PR | 4 | n/a | n/a | n/a |
| Inter American University of Puerto Rico-San GermanSan German, PR | 0 | n/a | n/a | n/a |
| John Carroll UniversityUniversity Heights, OH | 7 | n/a | n/a | n/a |
| Johns Hopkins UniversityBaltimore, MD | 0 | n/a | n/a | n/a |
| Johnson & Wales University-OnlineProvidence, RI | 5 | n/a | n/a | n/a |
| La Sierra UniversityRiverside, CA | 7 | n/a | n/a | n/a |
| Le Moyne CollegeSyracuse, NY | 5 | n/a | n/a | n/a |
| Lehigh UniversityBethlehem, PA | 2 | n/a | n/a | n/a |
| Lincoln Memorial UniversityHarrogate, TN | 7 | n/a | n/a | n/a |
| Lindenwood UniversitySaint Charles, MO | 0 | n/a | n/a | n/a |
| Loyola University ChicagoChicago, IL | 0 | n/a | n/a | n/a |
| Manhattanville UniversityPurchase, NY | 8 | n/a | n/a | n/a |
| New York UniversityNew York, NY | 8 | n/a | n/a | n/a |
| Northwestern UniversityEvanston, IL | 174 | n/a | n/a | n/a |
| Oklahoma Christian UniversityEdmond, OK | 5 | n/a | n/a | n/a |
| Pace UniversityNew York, NY | 12 | n/a | n/a | n/a |
| Pontifical Catholic University of Puerto Rico-PoncePonce, PR | 0 | n/a | n/a | n/a |
| Regis UniversityDenver, CO | 4 | n/a | n/a | n/a |
| Saint Joseph's College of MaineStandish, ME | 3 | n/a | n/a | n/a |
| Saint Peter's UniversityJersey City, NJ | 1 | n/a | n/a | n/a |
| Saint Xavier UniversityChicago, IL | 1 | n/a | n/a | n/a |
| South CollegeKnoxville, TN | 5 | n/a | n/a | n/a |
| Southern Adventist UniversityCollegedale, TN | 1 | n/a | n/a | n/a |
| Southern Connecticut State UniversityNew Haven, CT | 8 | n/a | n/a | n/a |
| Southern Illinois University EdwardsvilleEdwardsville, IL | 8 | n/a | n/a | n/a |
| St. Joseph's University-New YorkBrooklyn, NY | 1 | n/a | n/a | n/a |
| Stonehill CollegeEaston, MA | 10 | n/a | n/a | n/a |
| Temple UniversityPhiladelphia, PA | 17 | n/a | n/a | n/a |
| Tennessee Wesleyan UniversityAthens, TN | 7 | n/a | n/a | n/a |
| Texas Tech UniversityLubbock, TX | 22 | n/a | n/a | $26,140 |
| The University of TampaTampa, FL | 11 | n/a | n/a | n/a |
| The University of Tennessee-KnoxvilleKnoxville, TN | 28 | n/a | n/a | n/a |
| The University of Texas at ArlingtonArlington, TX | 9 | n/a | n/a | n/a |
| The University of Texas at San AntonioSan Antonio, TX | 0 | n/a | n/a | n/a |
| Union Commonwealth UniversityBarbourville, KY | 2 | n/a | n/a | n/a |
| Universidad Ana G. Mendez-Gurabo CampusGurabo, PR | 9 | n/a | n/a | n/a |
| University of ArkansasFayetteville, AR | 17 | n/a | n/a | n/a |
| University of Hawaii at ManoaHonolulu, HI | 13 | n/a | n/a | n/a |
| University of KentuckyLexington, KY | 34 | n/a | n/a | n/a |
| University of Michigan-DearbornDearborn, MI | 3 | n/a | n/a | n/a |
| University of Minnesota-Twin CitiesMinneapolis, MN | 35 | n/a | n/a | n/a |
| University of Notre DameNotre Dame, IN | 8 | n/a | n/a | n/a |
| University of OregonEugene, OR | 1 | n/a | n/a | n/a |
| University of Pittsburgh-Pittsburgh CampusPittsburgh, PA | 13 | n/a | n/a | n/a |
| University of ScrantonScranton, PA | 6 | n/a | n/a | n/a |
| University of Wisconsin-WhitewaterWhitewater, WI | 10 | n/a | n/a | n/a |
| University of the SouthwestHobbs, NM | 2 | n/a | n/a | n/a |
| Wagner CollegeStaten Island, NY | 10 | n/a | n/a | n/a |
| Wake Forest UniversityWinston-Salem, NC | 18 | n/a | n/a | n/a |
| Washington University in St LouisSt. Louis, MO | 1 | n/a | n/a | n/a |
| Waynesburg UniversityWaynesburg, PA | 7 | n/a | n/a | n/a |
| Webster UniversitySaint Louis, MO | 5 | n/a | n/a | n/a |
| West Virginia Wesleyan CollegeBuckhannon, WV | 1 | n/a | n/a | n/a |
| Westcliff UniversityIrvine, CA | 28 | n/a | n/a | n/a |
| Western Governors UniversitySalt Lake City, UT | 188 | n/a | n/a | $9,380 |
| William & MaryWilliamsburg, VA | 21 | n/a | n/a | $38,500 |
| York College of PennsylvaniaYork, PA | 4 | n/a | n/a | n/a |
Doctoral programs in marketing
| College | Graduates (2023-24) | Earnings 1 yr after | Earnings 4 yrs after | Median debt |
|---|---|---|---|---|
| Anderson UniversityAnderson, IN | 5 | n/a | n/a | n/a |
| Capella UniversityMinneapolis, MN | 1 | n/a | n/a | n/a |
| Michigan State UniversityEast Lansing, MI | 6 | n/a | n/a | n/a |
| Northwestern UniversityEvanston, IL | 4 | n/a | n/a | n/a |
| Saint Louis UniversitySaint Louis, MO | 0 | n/a | n/a | n/a |
| The University of AlabamaTuscaloosa, AL | 1 | n/a | n/a | n/a |
| The University of Texas at San AntonioSan Antonio, TX | 3 | n/a | n/a | n/a |
| University of ConnecticutStorrs, CT | 1 | n/a | n/a | n/a |
| University of OregonEugene, OR | 1 | n/a | n/a | n/a |
| Washington State UniversityPullman, WA | 3 | n/a | n/a | n/a |
Professional doctorate programs in marketing
| College | Graduates (2023-24) | Earnings 1 yr after | Earnings 4 yrs after | Median debt |
|---|---|---|---|---|
| University of PennsylvaniaPhiladelphia, PA | 1 | n/a | n/a | n/a |
Frequently asked questions
How much do marketing graduates earn?
Graduates of the typical master's program earned a median of $67,736 one year after finishing, in 2024 dollars.
How much debt do marketing graduate students take on?
The typical program's graduates who borrowed left with a median of $34,222 in federal loans taken at that school. Undergraduate loans are not included.
Undergraduate: Marketing major
Source: U.S. Department of Education, College Scorecard field of study file, data release of October 15, 2026. Earnings are medians for graduates who received federal aid and were working, not enrolled. One-year figures: graduates of 2020-21 and 2021-22, measured in 2022 and 2023, in 2024 dollars. Four-year figures: graduates of 2017-18 and 2018-19, measured in 2022 and 2023, in 2024 dollars. More on the data.